系統識別號 | U0002-2806201815015500 |
---|---|
DOI | 10.6846/TKU.2018.00912 |
論文名稱(中文) | 國際化企業間網絡鏈結的重要性,以法國中小型企業在台灣為例 |
論文名稱(英文) | Importance of networks in the internationalization of French SMEs in Taiwan |
第三語言論文名稱 | |
校院名稱 | 淡江大學 |
系所名稱(中文) | 經營管理全英語碩士學位學程 |
系所名稱(英文) | Master's Program in Business and Management (English-Taught Program) |
外國學位學校名稱 | |
外國學位學院名稱 | |
外國學位研究所名稱 | |
學年度 | 106 |
學期 | 2 |
出版年 | 107 |
研究生(中文) | 崔斯坦 |
研究生(英文) | Tristan Couberes |
學號 | 606585510 |
學位類別 | 碩士 |
語言別 | 英文 |
第二語言別 | |
口試日期 | 2018-06-27 |
論文頁數 | 121頁 |
口試委員 |
指導教授
-
陳怡妃
委員 - 鄭美娟 委員 - 李培齊 委員 - 陳怡妃 |
關鍵字(中) |
中小型企 法國 網絡鏈結 國際化 支援商業發展 |
關鍵字(英) |
SMEs French network internationalization Business development support |
第三語言關鍵字 | |
學科別分類 | |
中文摘要 |
本論文主要目的乃是探討法國網絡鏈結與商業發展支持組織之於國際企業的重要性,並以法國中小企業在台灣之現狀發展為例。藉由組織會議、活動和研討會,此類公共與私人的商業發展支持組織替企業創造眾多網絡機會,並致使企業的成功。許多企業家在擁有初步的亞洲經驗與認知後,希望在台灣設立據點,此外,有人更將台灣視為商品的試驗場域,若在台灣獲致高度成效,將可成為評估市場擴張至中國或南韓的依據。無論如何,企業家和經理人會考慮其網絡鏈結性,舉凡在台灣舉辦活動或擴張市場等。當然,網絡鏈結亦能使他們獲得珍貴的資訊,如市場機會、預期市場、競爭、商業環境與其他關鍵性資訊。本論文透過多項問卷、訪談和統計調查,用以概述法國網絡鏈結在台灣的運作現況及其影響力 |
英文摘要 |
This thesis aims to question the importance of French networks and Business Development Support organisations (BDS) in the internationalization of companies by illustrating the case of French Small and Medium enterprises (SMEs) in Taiwan. Through the organisation of meetings, events and seminars, these public and private BDS create and encourage networking opportunities for enterprises and to make them successful. Many businessmen wish to settle in Taiwan after an experience in Asia; other consider Taiwan as big test for their product in Asia, if it works in Taiwan then they may expand the market in China or South-Korea. In any case, entrepreneurs and managers will consider their networks whenever launching an activity or expanding their markets in Taiwan. Indeed, networks can bring them some precious information about market opportunities, market expectations, competition, business environment or any other crucial information. Through different questionnaires, interviews and a statistic survey this thesis gives an overview of the French networks in Taiwan and its impacts. |
第三語言摘要 | |
論文目次 |
謝 辭 II 中文摘要 III 英文摘要 IV List of Tables VIII List of Figures IX Chapter 1: Introduction 1 1.1 Economic context 2 1.1.1 General economical context 2 1.1.2 France and Taiwan Economic relations 3 1.2 Main objective of the thesis 7 Chapter 2: Review of Literature 9 2.1 Internationalization theories 9 2.1.1 Step by step internationalization 9 2.1.2 Internationalization process: static and dynamic aspects 10 2.1.3 The different Nordic models 11 2.1.4 Internationalization of small companies: international entrepreneurship and born globals 15 2.2 Literature review on networks and Export Support 18 2.2.1 Networks, Referential Space and the link between international entrepreneurship and networks 18 2.2.2 Export Support 30 Chapter 3: Methodology 44 3.1 Definitions 44 3.2 Scope of this thesis 48 3.3 Presentation of the cases studied. 49 3.4 Methodology 52 3.4.1 Hypotheses 53 3.4.2 Qualitative analysis 53 3.4.3 Quantitative analysis 57 Chapter 4: Empirical results 61 4.1 Encouraging French exports and business development abroad 61 4.2 The French networks in Taiwan, a mean to overcome difficulties for French SMEs. 65 4.2.1 Difficulties in Taiwan 65 4.2.2 The use of the French Networks, overcoming obstacles and improving the business 68 4.3 BDS organisations, supporting French business development in Taiwan 73 4.3.1 Presentation of the BDS studied 73 4.3.2 Specificities of these BDS in Taiwan and answers to literature concerns 79 4.3.3 Benefits of using a BDS 89 4.4 Criticisms towards French networks and BDS in Taiwan 95 4.4.1 French networks are less important than personal networks 95 4.4.2 Criticisms towards BDS 96 4.5 Correlations between variables 97 4.5.1 Common correlations 97 4.5.2 Specific correlations 99 Chapter 5: Conclusion 101 5.1 Theoretical and managerial contributions of the study 101 5.2 Recommendations 104 5.2.1 Recommendation for French SMEs 104 5.2.2 Recommendations for BDS 104 5.3 Limits of the study and further implications 105 References 107 Appendices 116 Appendix A: COFACE analysis 116 Appendix B: Question forms for SMEs and BDS 118 Appendix C : Questionnaire 120 Appendix D: Results from the questionnaire 121 |
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