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系統識別號 U0002-2208200609553300
中文論文名稱 MERSI 量表開發之初探
英文論文名稱 An exploratory research on the development of MERSI questionnaire
校院名稱 淡江大學
系所名稱(中) 管理科學研究所企業經營碩士在職專班
系所名稱(英) Executive Master's Program of Business Administration in Management Sciences
學年度 94
學期 2
出版年 95
研究生中文姓名 徐浩文
研究生英文姓名 Hao-Wen Hsu
電子信箱 owenhsu@ecic.com.tw
學號 791590101
學位類別 碩士
語文別 中文
口試日期 2006-06-28
論文頁數 98頁
口試委員 指導教授-蔡進丁
委員-黃建森
委員-倪衍森
中文關鍵字 十字管理法 
英文關鍵字 MERSI  SEM 
學科別分類 學科別社會科學管理學
中文摘要 本研究主要目的在作MERSI(Mind, Ecosystem, Resource, Strategy and Implementation;簡稱十字管理法:MERSI Management Skills)企業競爭力健康檢查表的項目分析(item Analysis),即MERSI 的量表開發(MERSI questionnaire;簡稱MERSI Q),本研究為MERSI長期研究計畫的一部份。MERSI理論是蔡進丁(2001)所創,蔡進丁研究企業興衰之關鍵成功因素已有多年,長期蒐集實務上許多資料,並建立MERSI之理論架構,希冀藉由MERSI一系列之研究,以建立出有信效度之企業競爭力診斷量表,以供投資者、金融授信機構及企業管理階層之參考。本研究使用SEM研究方法。希望建立量表之信效度,且利用便利抽樣法取得2,038份樣本並分三階段做預試、探索性之因素分析及驗證性分析等研究。研究結果顯示MERSI Q有信效度的支持,但MERSI五大構面要素僅能存在理念、實力、策略、執控四大要素,由於是探索性研究,研究結論仍有待進一步探討才能確認。
英文摘要 The purpose of this study is to work out an item analysis of the checklist for an enterprise competitiveness(or the development of MERSI questionnaire),which is
based on the theory of MERSI management skills.
MERSI theory was first created by Tsai (2001) . Tsai has studied the key factors
on the competitiveness of enterprises for many years with empirical cases collected and constructing the MERSI theory framework, while developing many management skills derived from MERSI for investors, financial services organization and top managers as reference of performance evaluation. Basically, this study is one part of MERSI long-term research plan.
The author adopted SEM as research method to construct the reliability & validity of the checklist with 2,038 samples collected by convenience sampling, and processed 3 stages of study – pretest, exploratory factor analysis and confirmatory factor analysis. The result of this study, to some extent, supports the reliability and validity of MERSI Q, however the conclusion will be reconfirmed after more advanced study in the future.
論文目次 目 錄
目 錄 ……………………………………………………IV
表目錄 ……………………………………………………VI
圖目錄 ……………………………………………………VIII
第一章 研究動機與目的 ……………………………… 1
第一節 研究動機與目的 ……………………………… 1
第二節 MERSI(十字管理法)的介紹 …………………… 2
第二章 文獻探討 …………………………………………15
第一節 企業成敗的因素 ……………………………15
第二節 十字管理法的五大基本要素 …………………17
第三節 本研究量表之文獻來源 ………………………42
第三章 研究方法 …………………………………………45
第一節 研究設計……………………………………45
第二節 樣本選取與抽樣方法…………………………45
第三節 變數的操作性定義……………………………46
第四節 統計方法……………………………………47
第四章 實證結果…………………………………………48
第一節 信度…………………………………………48
第二節 因素分析……………………………………49
第三節 驗證性分析…………………………………62
第五章 結論………………………………………………77
參考文獻…………………………………………………78
中文部份……………………………………………78
英文部份……………………………………………79
附錄………………………………………………………85
附錄一: 研究問卷…………………………………………85
附錄二: 有信效度之MERSI企業健檢量表…………………94
表 目 錄
表 1-1: 十字管理法研究階段規劃------------------1
表 1-2: MERSI企業全身健康檢查表-----------------5
表 1-3: MERSI產業的國家競爭力健檢表-------------8
表 1-4: MERSI企業的大環境健檢表-----------------9
表 1-5: MERSI創業或投資計劃書分析架構----------13
表 2-1: 企業成敗的相關文獻整理-----------------15
表 2-2: 問卷調查量表設計內容 – 主要變數表------42
表 4-1: MERSI前測信度表------------------------49
表 4-2: 第一階段Bartlett(球形考驗)及
KMO(取樣適切性量數)表------------------50
表 4-3: 第一階段因素分析構面及信度表-----------51
表 4-4: 第一階段因素分析成份表-----------------52
表 4-5: 第二階段Bartlett(球形考驗)及
KMO(取樣適切性量數)表------------------57
表 4-6: 第二階段因素分析成份表-----------------58
表 4-7: 第二階段因素分析構面及信度表-----------59
表 4-8: 第三階段Bartlett(球形考驗)及
KMO(取樣適切性量數)表------------------60
表 4-9: 第三階段因素分析成份表-----------------61
表 4-10: 第三階段因素分析構面及信度表----------62
表 4-11: 第三階段因素構面表--------------------62
表 4-12: 模式所有觀察變項之平均數、標準差、
態勢與峰態度分配-----------------------63
表 4-13: 競爭模式整體適配評鑑表----------------66
表 4-14: 觀察變項信度及潛在變項建構信度與
平均變異抽取量-------------------------72
表 4-15: 模式參數估計表------------------------73
表 4-16: 相關與區別效度------------------------74
表 4-17: 複核效化之評鑑指標--------------------75
表 4-18: 複合效化評估策略之適配評鑑表----------76







圖 目 錄
圖 1-1: MERSI 管理系统互動圖----------------------2
圖 1-2: 十字管理法管理系统圖----------------------3
(一代版,MERSI 1.0)
圖 1-3: 十字管理法管理系统圖----------------------4
(一代版,MERSI 2.0)
圖 1-4: MERSI 有效領導模型-----------------------11
圖 1-5: MERSI 組織理論---------------------------12
圖 1-6: MERSI 次級控制系统-----------------------13
圖 4-1: 單一因素模式路徑圖-----------------------67
圖 4-2: 多因素直交模式路徑圖---------------------68
圖 4-3: 多因素斜交模式路徑圖---------------------69
圖 4-4: 二階單因素模式路徑圖---------------------70


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4. 俞健生 (2004) ,『轉型策略之研究: 以台灣電腦(IT)業者轉型至資訊家電(IA)產業為例』,淡江大學管科所高階主管碩士班碩士論文,民國93年8月,pp.28-31。

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6. 陳茂成 (2003) ,『企業永續經營關鍵因素之研究』,成功大學管理學院高階管理碩士在職專班碩士論文,民國92年7月,pp.43-64。

7. 彭鴻麟 (2005) ,『台灣IC設計業之進入障礙』,淡江大學管科所高階主管碩士班碩士論文,民國94年1月,pp.48-56。

8. 蔡進丁 (2001) ,『管理經濟學』,淡江大學EMBA課程,未出版,pp39-66
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10. 鍾梁權 (2002) ,『組織文化與績效評估之關聯性研究-以台灣地區資訊服務業為例』,台灣科技大學管理研究所企管碩士在職學程碩士論文,民國91年5月,pp.75-84。

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11. 顏志榮 (2001) ,『企業整體經營績效衡量模式建立之研究』,義守大學管理科學研究所碩士論文,民國90年6月,pp.8-20。

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