§ 瀏覽學位論文書目資料
  
系統識別號 U0002-2006201815201800
DOI 10.6846/TKU.2018.00591
論文名稱(中文) 企業社會責任報告書對利害關係人行為之影響
論文名稱(英文) The Impact of the Corporate Social Responsibility Report on the Behavior of the Stakeholders.
第三語言論文名稱
校院名稱 淡江大學
系所名稱(中文) 會計學系碩士班
系所名稱(英文) Department of Accounting
外國學位學校名稱
外國學位學院名稱
外國學位研究所名稱
學年度 106
學期 2
出版年 107
研究生(中文) 陳宣亦
研究生(英文) Hsuan-I Chen
學號 605600294
學位類別 碩士
語言別 繁體中文
第二語言別
口試日期 2018-06-09
論文頁數 80頁
口試委員 指導教授 - 謝宜樺
委員 - 汪美伶
委員 - 吳幸蓁
關鍵字(中) 企業社會責任
企業社會責任報告書
資訊揭露
利害關係人
關鍵字(英) Corporate social responsibility
Corporate social responsibility report
Information disclosure
Stakeholders
第三語言關鍵字
學科別分類
中文摘要
隨著環保意識抬頭、企業經營風險高漲,社會大眾對於企業是否承擔社會責任(CSR)也愈發重視,我國證管單位也透過法規的修訂來改善企業的資訊揭露程度,期望透過提高資訊透明度來降低企業管理階層與外部人士間之資訊不對稱。
因此,本研究旨在探討CSR資訊揭露程度對顧客、投資人、債權人等利害關係人實際行為之影響,本研究採內容分析法,將我國上市櫃公司依GRI 4.0準則編制之報告書進行揭露程度之量化,利用迴歸分析CSR資訊揭露程度對顧客、投資人、債權人實際行為之影響。實證結果指出,顧客會因企業之CSR資訊揭露程度愈高,愈會購買企業之產品;投資人會受到CSR資訊揭露的影響進而對其投資行為產生干擾效果;債權人則不會受到企業所揭露之社會責任而有實際作為。
英文摘要
With the rise of environmental awareness, business risks rising, the public is paying more and more attention to whether the company is undertaking corporate social responsibility (CSR). Our government began through the revision of the regulations to improve the degree of information disclosure. It is expected to reduce the information asymmetry between the top management team and the outsiders by improving the information disclosure transparency.
 The purpose of this study is to explore the impact of CSR information disclosure on the actual behavior of stakeholders, such as customers, investors, and creditors. In this study, the content analysis method is used to quantify the disclosure degree of the listed company's report in accordance with the GRI 4 guidelines. I use regression to analyze the impact of CSR disclosure on the actual behavior of customers, investors and creditors. The empirical results indicate that the higher the customer’s disclosure of CSR information, the more the company’s products will be purchased. The disclosure of CSR information will affect and interfere with investors’ investment behavior. Creditors’ behavior will not be affected by corporate social responsibility information.
第三語言摘要
論文目次
目錄:
第一章	1
第一節、研究背景與動機	1
第二節、研究目的	3
第三節、研究流程	4
第二章、文獻回顧	6
第一節、企業社會責任	6
第二節、企業社會責任報告書	9
第三節、利害關係人	13
第四節、企業社會責任資訊對利害關係人之影響	20
第三章、研究方法與設計	26
第一節、研究期間、研究樣本與資料來源	26
第二節、模型建置	28
第三節、變數衡量	31
第四章、實證結果分析	36
第一節、敘述性統計	36
第二節、相關係數分析	39
第三節、迴歸分析結果	42
第四節、增額測試	49
第五章、研究結論與建議	54
第一節、研究結論	54
第二節、研究貢獻與管理意涵	56
第三節、研究限制與建議	57
參考文獻	58
中文文獻	58
英文文獻	59

圖目錄:
圖1-1  研究流程圖	5
圖2-1  生產導向觀點利害關係人	18

表目錄:
表2-1  利害關係人定義	15
表3-1  樣本產業分配表	27
表3-2  樣本獲取過程彙整	28
表3-3  企業社會責任資訊揭露評等表	32
表3-4  TCRI衡量表	33
表3-5  變數定義彙整表	35
表4-1  敘述性統計	37
表4-2  相關係數表(Model 1)	40
表4-3  相關係數表(Model 2)	40
表4-4  相關係數表(Model 3)	41
表4-5  企業社會責任資訊揭露對顧客購買行為影響	44
表4-6  企業社會責任資訊揭露程度對股東投資行為之影響	46
表4-7  企業社會責任資訊揭露程度對債權人放款行為之影響	48
表4-8  企業社會責任資訊揭露程度對消費者購買行為之影響	49
表4-9  企業社會責任資訊揭露程度對投資人投資行為之影響	50
表4-10 企業社會責任資訊揭露程度對債權人放款行為之影響	52
表5-1  研究假說實證結果彙整	55

附錄目錄:
附錄1	68
附錄2	78
附錄3	80
參考文獻
參考文獻
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