在全球化和溫室效應議題的發酵下，組織選擇適當的合作夥伴成為組織的重要課題。因此，現今市場多處於一個競合的氛圍。根據研究指出，透過關係轉介選擇合作夥伴有效降低風險和不確定性，且為雙方帶來強大的約束規範。但在長期的合作下，雙方之間的關係結構會開始產生不對稱/對稱關係，由過往文獻得知，權力依賴理論當中所提及，權力和相互依賴是影響雙方關係的主因，因此要適當管理與合作夥伴的關係，才能使關係更持續，且擴展關係網絡。
　　本研究主要是以權力依賴觀點，瞭解廠商與合作夥伴之間的依賴關係，並探討競爭與合作如何干擾不對稱關係、對稱關係與關係轉介之關係，進而釐清有關廠商和合作夥伴關係發展以及權力依賴在雙方之間的影響和重要性。本研究採取紙本問卷發放以及電子郵件方式發放網路問卷，調查天下雜誌2017年所統計之1,000大製造業，選取上市、上櫃公司作為研究對象。一共回收246份完整問卷，有效回收率約達24.6%(246/1,000)。研究結果發現，競合關係有助於強化對稱關係與關係轉介間的關係；競合關係在不對稱關係與關係轉介間則無顯著干擾效果。再者，不對稱關係負向且顯著影響關係轉介；對稱關係正向且顯著影響關係轉介。整體而言，本研究貢獻有助於增進權力依賴理論、關係轉介以及競合等相關文獻的了解。最後，除了提出理論與管理意涵外，本研究亦提出研究限制以及未來研究方向。

In the context of the globalization and greenhouse effect issues, the organization’s selection of appropriate partners for cooperation has become an important issue for the organization. Therefore, today's market is mostly in the competitive-cooperated atmosphere. According to the study, the selection of partners through relational referrals can effectively reduce risks and uncertainties, and brings strong constraints to both parties. However, under long-term cooperation, the relationship structure between the two parties will begin to generate asymmetry/symmetry. It is known from past literature that the theory of power dependence has mentioned that power and interdependence are the main factors affecting the relationship between the two parties. Therefore, it is necessary to properly manage the relationship with the cooperation partners in order to make the relationship more sustainable and expand the network of relationships.
The purpose of this study is to understand the dependence between manufacturers and partners in terms of power dependence, and to explore how competition and cooperation interfere with the relationship between asymmetric relationships, symmetrical relationships and relational referrals, so as to clarify the development of related manufacturers and partnerships, as well as the influence and importance of the power dependence between the two parties. In this study, the approach of paper questionnaires and e-mail have been used to distribute online questionnaires to investigate the top 1,000 manufacturing industries in the World Magazine of 2017, and the listed companies and OTC companies have been chosen as research objects. A total of 246 complete questionnaires are recovered with an effective recovery rate of approximately 24.6% (246/1,000). The results of the study show that the coopetition can help to strengthen the relationship between symmetric relationships and relational referrals; it has no significant interference effect between the asymmetry relationship and relational referral. Furthermore, the asymmetry relationship negatively and significantly influences the referral; the symmetric relationship positively and significantly influences the relational referral. Overall, this study contributes to the promotion of the understanding of the theory of power-dependence, relational referrals, and coopetition. Finally, in addition to propose the theoretical and managerial implications, this study also proposes research limitations and future research directions.

目錄
目錄	i
表目錄	iii
圖目錄	iv
第一章	緒論	1
第一節	研究背景與動機	1
第二節	研究目的	6
第三節	研究流程	7
第二章	文獻探討	8
第一節	關係轉介	8
第二節	不對稱關係與對稱關係	11
第三節	競合	14
第三章	研究方法	18
第一節	研究架構	18
第二節	假說推論	19
第三節	研究變數與操作化定義	24
第四節	研究樣本來源	28
第五節	資料分析方法	29
第四章	資料分析與研究結果	32 
第一節	研究環境與資料收集	32
第二節	測量題項與信效度檢定	39
第三節	研究結果	43
第五章	結論與意涵	46
第一節	研究結論	46
第二節	理論意涵	48
第三節	管理意涵	51
第四節	研究限制與未來研究建議	53
參考文獻	55
附錄：研究問卷	68
 
表目錄
表2-1關係轉介文獻整理	10
表2-2不對稱關係和對稱關係文獻整理	13
表2-3競合文獻整理	17
表3-1各研究假說	23
表3-2關係轉介之變數與衡量題項	24
表3-3不對稱關係與對稱關係之變數與衡量題項	25
表3-3不對稱關係與對稱關係之變數與衡量題項(續)	26
表3-4競合之變數與衡量題項	27
表4-1全球產業2020年平均成長趨勢（單位：十億美元）	33
表4-2台灣企業累積對外投資四大產業之金額與件數比重(%)	34
表4-3基本資料分析	37
表4-3基本資料分析(續)	38
表4-4驗證性因素分析	40
表4-5測量模型之結果	40
表4-6敘述性統計量、相關係數與AVE值平方根	42
表4-7層級迴歸之結果	45
表5-1研究假說之結果	47
 
圖目錄
圖1-1研究流程圖	7
圖3-1本研究架構	18

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